Leica BLK360

Unlocking New Worlds with Laser Precision.
Services

Creative Direction
3D Design
3D Animation

Credits

Client: Leica Geosystems
Creative Director: Brian Long
Executive Producer: Andrew Johnston
Visual Effects: Max Vysokolov

Our friends at Leica Geosystems tasked us with creating a product launch video for their newest 3D laser scanner, the BLK360, ahead of its official release (and product production).

Nifty produced a minute-long CG video showcasing the tech of the new product in action. We created a natural "slot canyon" environment to help the product stand out against others' that focus on simplistic architectural scanning.

The video was integrated into the product launch keynote event, social media, as well as Leica's product page which can be seen here.

We don’t just make things look cool. We make them matter.

START SOMETHING NIFTY.

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