Bauer partnered with Nifty to launch a new generation of performance gear across skate, stick, and helmet for Season 25. The goal was to build a consistent visual system that could highlight each product’s unique tech and adapt to different platforms—stage, social, retail, and beyond.

We built a modular content suite using a shared camera style, lighting setup, and animation logic. The helmet called for x-ray effects to reveal internal fit systems. The skate focused on surface detailing and structure. The stick animations showcased flex points and energy transfer with stylized highlight effects.

Each video was designed to loop cleanly and hold on key features. Teams could run them straight through, pause during presentations, or split them into standalone assets. One system. Built for clarity. Ready for wherever the product story needs to live.

See them in action on Bauer’s website, social channels, and at Bauer World.