Leica: BLK360 PULSE - Launch Video
Client: Leica Geosystems
Creative Director: Brian Long
Executive Producer: Andrew Johnston
3D VFX & Modeling: Sam Welker
Animation: Ignacio Vega, Zack Citro
Music & Sound Design: Coupe Studios
Our friends at Leica Geosystems tasked us with creating the product launch video for their newest 3D laser scanner, the BLK360 PULSE, ahead of its official release (and product production).
Nifty produced a minute-long CG video showcasing the tech of the new product in action. We designed and built out a photo-realisic interior scene inspired by the amazing Nangou House by Hearth Architects.
The video was integrated into the product launch keynote event, social media, as well as Leica's product page which can be seen here.