The 10+ minute video was created in 8k resolution, which proved quite the challenge to render both in 3D and After Effects. It became apparent that the final edit needed to be assembled in Premiere for speed purposes. All of the vignette elements including logos, and chapter titles were created as seamless loops to save on render time.

Close attention was paid to where the bezels on the LED displays existed on the video. Text elements, logos, etc. had to avoid crossing over bezels at all costs for legibility.

Churchill provided CAD models which were animated, textured, and lit in Cinema 4D and Redshift in order to live in the graphic world and draw attention to their key features throughout the video. Each model contained hundreds of elements that needed to be organized and textured accurately for animation.

Below are some production stills and images of the actual video wall.